Marketing Academic Plan

This 4-year plan will help guide you through your pathway to profession with your Marketing major. It is a sampling of the route you can take to your degree. (The contents of this 4-year plan are subject to modifications.)

Credit hours required to graduate:124
Freshman Fall
CourseCredits
COMP 201Writing 13
GNST 110Friends Experience 11
MATH 111College Algebra3
CSIS 270Business Software Applications3
ECON 202Microeconomics3
PSYC 100Introduction To Psychology3
Fine Arts/Physical Education As Needed0-2
Hours16-18
Freshman Spring
CourseCredits
COMP 202Writing 23
MATH 200Calculus for Business3
SPCH 100Public Speaking3
GNST 111Friends Experience 21
ECON 201Macroeconomics3
MRKT 210Principles Of Marketing3
Fine Arts/Physical Education As Needed0-2
Hours16-18
Sophomore Fall
CourseCredits
ACCT 201Financial Accounting3
BSAD 330Principles of Management3
MATH 270Statistics3
ART 101Design3
Natural Science (for Spring Sport Athletes)3-4
Or General Education Course
Fine Arts/Physical Education As Needed0-2
Hours15-18
Sophomore Spring
CourseCredits
ACCT 202Managerial Accounting3
GRFX 150Computer Print Technology3
BSAD 260Business Communications3
FINC 320Principles Of Finance3
Natural Science (for Fall Sport Athletes)3-4
Or General Education Course
Fine Arts/Physical Education as Needed0-2
Hours15-18
Junior Fall
CourseCredits
INBS 310International Environment3
BSAD 370Production Operations Management*3
CSIS 420Database Management3
Marketing Elective3
General Education Course3
Fine Arts/Physical Education As Needed0-3
Hours15-18
Junior Spring
CourseCredits
CSIS 266Web Applications Development3
MRKT 414Consumer Behavior (Even Spring)3
Or PHIL 180 - Introduction To Ethics
Marketing Elective3
General Education Course3
General Education Course3
Fine Arts/Physical Education As Needed0-3
Hours15-18
Senior Fall
CourseCredits
BSAD 340Legal Environment Of Business*3
MRKT 430MRKT 430 - Market Research3
Marketing Elective3
General Education Course3
Elective Course As Needed3
Fine Arts/Physical Education As Needed0-3
Hours15-18
Senior Spring
CourseCredits
BSAD 480Strategic Management & Policy3
MRKT 414Consumer Behavior (Even Spring)3
Or PHIL 180 - Introduction To Ethics
General Education Course3
Elective Course As Needed3
Elective Course As Needed3
Fine Arts/Physical Education As Needed0-3
Hours15-18
Total Credit Hours:122-144

* These Courses Are Likely To Be Taught At Night